I finally launched project MoUSICi with the finest music composer Arshad Mahmud. We are targeting to revive the music industry through creation of fresh and quality content.
The following is the article by Dawn on the launch of the portal:
KARACHI: A web-based music portal called MoUSICi was launched at the Arts Council on Friday evening. The idea is the brainchild of renowned music composer Arshad Mahmud.
Talking to the media about the genesis of the project, Mr Mahmud said for a long time he and some of his friends had a feeling that the kind of fervour and enthusiasm (gahma gahmi) that was once associated with the field of music was lacking. He said when he was 22 years old he began composing music at Pakistan television for different programmes. He said he did that for six years and every week he had to compose three to four tunes. But, he said, such opportunities were available in the country for people like him. At the time, he recalled, he and singer Nayyara Noor used to look for places to rehearse but would invariably find the rehearsal rooms occupied by luminaries such as Khalil Ahmed or Master Manzoor, composing or teaching music. He said all week round, five to six composers would be creating music and all that material was being heard and enjoyed to date.
Mr Mahmud said he thought that today the youth of the country did not have similar opportunities. To tackle the problem, he said, he had this idea in mind which he discussed with his friend Nafees Ahmed (sitar player).